It is a popular music magazine within the industry with it up to date music knowledge and chart feel. It target audience is young adults but can appeal to a variety of music lovers. Its statement house style; 'NME' mast head in large bold lettering always allows it to be clearly seen and stand out among the other hundreds of magazines for purchase. The NME masthead is always in front of the model. The models are always up and coming musicians that are in the public eye; drawing in their music fans. There use of font is mainly bold and clear all resulting in a strong, edgy statement magazine.
This edition of NME magazine feature's Florence and the Machine as their close up model shot. It is a bold, statement image which featured her name in black capitals as the main headline beneath her. The colour style is black and white contrasting perfectly with her red hair. The puffs include music information and knowledge about the contents pages; 'the state of music today' and 'I would never have got through the X-factor auditions'. These puffs draw in the audience as the want to read and find out more.
This NME cover continuous the bold statement house style and NME masthead placed in the left hand corner. This article feature's Mia a popular musician. He pose portrays her f**k yeah attitude through her baggy denim jacket, messy hair, laid back pose and smocking. The red on her top links with the red NME mast head and also her name which is in the same large bold font as the NME logo. This easily attracts Mia's music fans. The colour themes of this article is the American colours of red, white and blue which is made clear through the American flag design on her top. 'Lady Gaga sounds more like me than I f**king do', this puff captures Mia's attitude and an idea of what an inside scope is based on.
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